21 million views and 272k likes: Shah Rukh Khan's Raees trailer has broken all records by Aamir and Salman!

The most anticipated trailer of Raees was unveiled yesterday and has raced ahead to create history by becoming the first ever trailer of a Bollywood film to strike 21 million views in 24 hours. Within minutes of its release, the trailer cooked up a storm on social media, so much so that it witnessed a worldwide trend in its name on Twitter along with a day long trend on Facebook. 

Audience went berserk witnessing a glimpse of Shah Rukh Khan's upcoming release, which looks like a complete entertainment package.

Raees trailer was witnessed to be a top trend across social media platforms and Youtube. In fact the trailer started trending worldwide within few hours of its release. The film's trailer has set new benchmarks for the industry by garnering double the figures as compared to past set trends.

Raees' trailer has received fastest 200k likes on Youtube, The trailer has marked a milestone in viewership leaving behind records set by Dangal (9 million in 24 hours). 

In addition, the trailer has also attained maximum number of digital views for any Bollywood film. It has already amassed a whopping 12.7 million views on YouTube alone and in total, it has crossed 21 million views on social media platforms. 

The raw and edgy trailer of Rahul Dholakia's Raees is an entertaining roller coaster filled with whistle worthy moments. Ever since it's release the trailer is shattering records. 

Red Chillies Entertainment and Excel Entertainment Present an Excel Entertainment Production Raees directed by Rahul Dholakia is all set to hit theaters on 25th January 2017.