Smartphone users, you may soon able to make money every time you unlock your phone.
A soon-to-be launched app, Swipe and Earn can help you earn points that will convert to money every time you swipe your phone to unlock.
“Our research points out that on an average, a smartphone user unlocks his screen 150 times a day, which brings a potential ad space that exceeds what Google and Facebook put together have,” says Onkar Singh Gujral, a class 10 student and founder of startup, Fingify.
Incubated at the I-Accelerator programme at IIM Ahmedabad in September, the startup started with the collaboration of Gujral and his mentor, Shourjya Sanyal. The duo strengthened the team that worked on high-end maths and artificial intelligence to come up with predictive response-based apps.
Apart from this app, they are also working on verticals that explore the opportunity of e-commerce on a lock screen.
“The app will serve as a predictive search engine on a lock screen and based on the recent searches the user has made and his location, it will generate products that will be of interest to the user,” said Sanyal.
For example, if the last few searches were to find a t-shirt, every time a user swipes his lock screen, a t-shirt ad will pop up. The team is planning to get the idea patented.
