Zee Studios International is all set to dominate the China box office in the month of May. After announcing the release of Sridevi’s iconic last release MOM on May 10, the studio has now announced that it will release Majid Majidi’s Beyond The Clouds, in China in the same month. The film that marked the debut of current heartthrob Ishaan Khatter will release in the neighbouring country on May 24, 2019.
With two back to back releases of MOM and Beyond The Clouds in China, the studio is taking a strong step forward to cement its strong hold in China along with showcasing its innate understanding of the market.
Beyond The Clouds is a rare global success story that has travelled to key film festivals across the world and has won recognition and accolades as well. Zee Studios International took the film to 34 territories across the world along with its India release and is now gearing up to showcase the film at the 35th destination with China.
“The Chinese market is currently being dominated by Indian films and all the films that have travelled to this market in the recent part are a strong testimony of the same. It is an important month for us in the region as we release two beautiful stories that are strong on narrative and high on emotion yet dramatically different from each other. We are confident that both will find a befitting audience in China”,says Vibha Chopra, Head - Zee Studios International (Film Marketing, Distribution and Acquisition).
“Majidi’s brilliance transcends boundaries. At Zee Studios International we have always strived to take conventional and unconventional films to new territories, opening unexplored avenues for the films that we are distributing. We are excited to see how the audience reacts to the Beyond The Clouds, a film that has been loved globally”, adds Vibha.
Beyond The Clouds, produced by Zee Studios and Namah Pictures, tells the story of a brother (Khatter) and sister (MalavikaMohanan) who grow up in a Mumbai slum.