Are you loving it? McDonald's goes healthy; shares new menu in series of tweets

How many times you have counted calories while eating your favourite Mcdonald's meal? Well, Mcdonald's India has now decided to not send you on a guilt trip with that carbs intake. 

In a series of tweets on Tuesday, Mcdonald's India has shared its revamped healthier menu with low carb McAloo Tikki and fat free soft serve ice cream among other 'healthy' options. 

McDonald's India on its Twitter announced that from now onwards, its all-day grilled and steamed menu would also include patties with lesser calories. 

LIVE UPDATE: We’re listening to all health-conscious people out there! We have replaced refined flour with whole grain. Whole grain wraps are available across all our restaurants. #McDFoodStory

— McDonald's India (@mcdonaldsindia) April 3, 2018

"Our iconic product McAloo Tikki is now a balanced meal with the right proportion of carbohydrate, protein and fats", McDonald's tweeted. 

We have reduced oil content in our mayonnaise by 40% which cuts down the calories from your favourite burgers and wraps. #McDFoodStory

— McDonald's India (@mcdonaldsindia) April 3, 2018

"We have reduced oil content in our mayonnaise by 40 per cent which cuts down the calories from your favourite burgers and wraps", it said in another tweet. 

LIVE UPDATE: Our dessert, Soft Serve, is made with 100% milk and is 96% fat free. #McDFoodStory

— McDonald's India (@mcdonaldsindia) April 3, 2018

McDonald's has also announced that it had replaced refined flour with whole grain. 

Whole grain wraps are available across all Mcdonald's restaurants in India. 

McDonald's one of most popular items, its French Fries, which on several occassions had been accused of not healthy enough would also be changed. 

Stop. Read. Rejoice. Our World Famous Fries® now have 20% less sodium. #McDFoodStory

— McDonald's India (@mcdonaldsindia) April 3, 2018

The US based restaurent chain claimed that now McDonald's fries would contain 20 per cent less sodium. 

Did you know? We bring a piece of Himalaya onto your plate each time you order, by using freshly grown lettuce in our burgers. #McDFoodStory

— McDonald's India (@mcdonaldsindia) April 3, 2018

Mcdonald's India's new menu came after more and more people becoming health conscious about their food habits. Following which many brands have joined the trend of presenting the low calories manu to cater their fitness goals. 

Meanwhile, Westlife Development, the master franchisee of McDonald’s restaurants in West and South India, is expecting to save Rs 100 crore in capital expenditure for expansion over the coming years. The company, which reported 8.4% same-store sales growth (SSG) for September quarter of fiscal 2018, is looking to achieve this by way of local sourcing of kitchen equipment and other products and materials that are used in setting up a restaurant. By doing so, the company is able to bring down the set-up cost by almost 20% thereby achieving a faster break-even for its restaurants. 

Responding to DNA Money queries on this approach, Amit Jatia, vice-chairman, Westlife Development Ltd, said, this has been possible mainly due to their Restaurant Operating Platform (ROP) 2.0 that got implemented over a year ago. “By reducing almost 20% of capital expenditure per store, over my cycle of doubling the restaurants, I will be able to save Rs 100 crore (in capex). So with less capital, we are building the same number of stores. Secondly, in terms of margins, if we were breaking even in 18-24 months previously, we are now achieving that in 12-15 months. In fact, in the basket of restaurants opened in 2016, all of them were positive cash flow in one year. This was not the case before because earlier we were losing money in the first year of operations and now we are not,” he said.