HYDERABAD: The Aditya Birla group will invest Rs8000-10,000 crore over the next three years to expand the More chain of supermarkets.
The Aditya Birla Retail Ltd has rebranded the south-based Trinethra grocery chain, which it acquired some time ago. Trinethra had 105 outlets in Andhra Pradesh to which the new owners have already added 12 more properties.
The group is targeting a chain of 500 stores by the end of March this year across the country. Before the launch of more., there were 79 stores in Hyderabad, 16 in Vizag and 10 in Vijayawada.
“The acquisition of Trinethra Super Retail has provided us with a strong retail footprint in south India extending to 275 stores and over half a million sq ft in key states of Andhra Pradesh, Karnataka, Tamil Nadu and Kerala,” Sumant Sinha, CEO Aditya Birla Retail, said.
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