Amit Kumat, the founder, CEO, and MD of Pratap Snacks Limited began his journey in a small room in Indore, making snacks. Before this, he had a chemical manufacturing business that failed, leaving him in debt. Despite the challenges, Kumat remained determined and persevered.
Amit Kumat's journey into the business world is truly inspiring. After facing a setback in his first business venture, where he incurred significant losses, he didn't lose hope. Instead, with determination and the support of his brother and friend, he ventured into the snacks business.
Amit's decision to start over in the snacks industry proved to be a game-changer. With the establishment of Pratap Snacks Limited in 2002 in Indore, Madhya Pradesh, Amit, along with his brother and friend, embarked on a new entrepreneurial path. Despite the initial challenges, Amit's resilience and hard work paid off, leading Pratap Snacks Limited to become a successful multi-crore company.
His story is a testament to the importance of perseverance and the willingness to take risks in the business world. Amit's journey from facing a debt of Rs 6 crore to becoming the CEO of a thriving snacks company showcases the power of determination and resilience in achieving success. It's a story that highlights the valuable lessons learned from failure and the courage needed to rise again. Amit Kumat's success story serves as an inspiration for aspiring entrepreneurs to never give up on their dreams despite initial setbacks.
Pratap Snacks Limited's journey began with a growing demand for Amit Kumar's delicious snacks. In 2003, Amit Kumar joined forces with two others to officially launch the company. Initially focused on potato chips and namkeen (savoury Indian snacks), Prataap Snacks Limited is now widely recognized by its popular Yellow Diamond brand.
Starting with just three employees, Prataap Snacks Limited has seen remarkable growth. Today, the company boasts a direct workforce of 750 and indirectly employs over 3,000 individuals. Their distribution network spans across 24 states and one union territory, ensuring their products reach a vast customer base. Pratap Snacks Limited's revenue surpassed Rs 500 crore in the financial year 2022, and their current market capitalization stands at an impressive Rs 2300 crore.
