Jay-Z released a music video on Friday that features the rapper addressing the pain of infidelity as he appears in a confessional booth opposite his wife Beyonce.
Set partly in a church and also featuring the couple's 5-year-old daughter Blue Ivy, the "Family Feud" video pays tribute to family ties and female empowerment.
"We all lose when the family feuds," Jay-Z sings. "A man that don't take care of his family can't be rich."
The video is the latest from Jay-Z's hit album 4:44, in which he responds to allegations of cheating revealed by Beyonce in her 2016 Grammy-winning album Lemonade. It briefly shows an unidentified couple having sex, until the woman stabs the man in the back.
Within an hour of its release, the video was the top trending item on Twitter.
Jay-Z, 48, confirmed in a New York Times interview in November that he had been unfaithful to Beyonce earlier in their nine-year marriage.
The rapper's soul-baring 4:44 album on love, life and social issues was widely seen as an apology to his wife.
The couple, one of the richest and most influential in the music industry, have reconciled and Beyonce gave birth to their twins in June.
Heavy on symbolism, the eight-minute-long "Family Feud" video shows the musician walking into a church holding the hand of a white-clad Blue Ivy and taking a seat in the confessional booth.
Beyonce, dressed in a black, priestess-like robe, watches silently from a pulpit and later sits listening on the other side of the confessional screen.
Directed by filmmaker Ava DuVernay, the video also envisions a future in which a grown-up Blue Ivy and other women of color, portrayed by actresses Mindy Kaling, Rosario Dawson, America Ferrera, Thandie Newton and Niecy Nash, appear to rule the world.
The video is available for streaming on Tidal for now. But Beyonce and Ava DuVarnay shared images from the set of the video
Jay-Z has a leading eight nominations for the Grammy Awards in January, including the top prizes of best album, song and record of the year.
Within just minutes of the release of Jay-Z's song, rapper Lil Wayne released his remixed version featuring Canadian rapper Drake.
Drake asks for a salute from the US President Donald Trump and give a shout out to onetime enemy Meek Mill, talking about his prison sentence.
"I need my paper long, like a Milly verse / Too long, like a sentence from a Philly judge / F*** is the point in all the beefing, when we really blood? / Nobody wins win the family feuds," raps the MC.
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The song wasn't the part of the initial version of Lil Wayne's fresh album Dedication 6 that released on Christmas. But the hip-hop artist as hinted that a second volume of the album is yet to come.
(With agencies input)
