The makers of Detective Bomkyesh Bakshy came up with a very interesting idea for the launch of the teaser of the film. The most anticipated film which will release next year has become the first film to launch their teaser on Vine, Twitter.
Vine is a social networking site which has 6 second videos going on the site. Since 12 noon, Vine was uploading a 6 second rush from the film without revealing or giving a hint of which film the rush belongs to.
These rushes created a lot of excitement and anticipation of what it exactly is about. After building a lot of excitement, the trailer finally got launched at midnight which again surprised the audiences.
Dibaker Banerjee wanted the teaser to go live at midnight as that's the time when crime is at its peak.
The film stars Sushant Singh Rajput who will be seen playing the title role and is being directed by Dibaker Banerjee. It is set to release in February, 2015.