India has finally got its first iPhone 6 ad. The ad is the first Apple ad made in an Indian context and has been conceptualised by Leo Burnett India.
The one minute long ad beautifully captures the atmoshpere of a wedding but is far from loud. Instead the ad focuses on the bride and groom indulging in a chat right before their wedding ceremony.
Directed by Phantom's Vikramaditya Motwane, it showcases features of the iPhone 6 and makes it immensely watchable with great camerawork and beautiful background.
"We know how hard it is to wait for something special."
You don't say, Apple!
Watch the ad here:
.
Apple is known for its well crafted ads. One of its best known ads is the one aired during the SuperBowl in the US in 1984.
.
Apple's 'Think Different' campaign was a turning point in establishing the company's brand.
.
What else does it have in store for its Indian consumers?