Viral video: Kerala's farmer drives Audi A4 to sell fresh spinach, internet reacts

Written By DNA Web Team | Updated: Sep 30, 2023, 09:00 AM IST

Sujith SP, renowned as the 'Variety Farmer' in Kerala, recently made headlines by using his Audi A4 to transport and sell fresh spinach at a local market.

In a captivating story of ingenuity and dedication, a farmer hailing from Kerala has recently taken the internet by storm. Sujith SP, famously known as the 'Variety Farmer' on social media, has earned notoriety for his exceptional approach to agriculture. While he has garnered numerous accolades for his innovative farming practices, diverse crop cultivation, and the integration of technology into his agricultural endeavors, this time, it's not his agricultural prowess that's in the limelight, but his choice of transportation – an Audi A4 worth upwards of Rs 44 lakh.

Sujith's unconventional journey came to the fore when a video he shared on Instagram showcased him harvesting fresh spinach, which he then loaded into his Audi A4 to sell at a roadside market. Upon reaching the market, he laid out a mat on the ground, proudly displaying his vibrant red spinach for prospective buyers.

In a whimsical caption accompanying the video, the agricultural maverick wrote, "When I went in an Audi and sold spinach."

This video quickly went viral, amassing an astonishing 7.6 million views on Instagram. Viewers from far and wide commended Sujith for his unrelenting commitment and tireless work ethic, which have undoubtedly contributed to his remarkable success.

Sujith's journey is one of transformation. Previously a cab driver, he ventured into farming with limited knowledge and leased land. However, through unwavering determination and a thirst for knowledge, he progressively mastered various farming techniques and achieved resounding success. Notably, his Audi A4, as reported by the Times of India, is a second-hand luxury car, adding an intriguing layer to his remarkable story.

Sujith SP, the 'Variety Farmer,' stands as a testament to the boundless possibilities of passion, hard work, and the fusion of tradition with innovation. His journey continues to inspire and captivate audiences, both in his home state of Kerala and far beyond.