Apr 2, 2023, 09:52 PM IST
While Shah Rukh Khan and his production firm have become an integral part of the Bollywood industry, he is also involved in a wide variety of other ventures. The actor has made some astute financial moves over the years, and he currently owns a string of thriving businesses.
Shah Rukh Khan was one of the first major Bollywood actors to show support for the Indian Premier League (IPL). Team owners SRK, Juhi Chawla, and Jay Mehta of the Indian Premier League franchise Kolkata Knight Riders (KKR).
Being someone who values family and finds delight in the company of youngsters, Shah Rukh invested heavily in the Kidzania amusement park franchise.
In 2006, Shah Rukh began experimenting with visual effects, which opened up new avenues for his film career. In addition, he runs a state-of-the-art visual effects company out of Mumbai.
Shah Rukh Khan is a name recognised on his own merits. His fame has earned him several sponsorships. He has depicted luxury goods such as bottled sodas, wristwatches, mobile phones, and cars.