Aug 11, 2024, 09:05 PM IST

Why is Apple’s logo half-bitten?

Pavan Naidu

Apple, a tech giant, stands out as one of the most valuable companies globally, revolutionizing the technology industry.

Apple's logo, a unique depiction of an apple with a bite taken out, is one of the most well-known logos around the world.

To help create a new logo, Jobs hired Rob Janoff, a graphic designer for creating a logo that would blend the name “Apple” with a modern-looking design.

Rob Janoff designed the captivating logo back in 1977.

Janoff said that Jobs asked him to create a fun, spirited logo and not too intimidating.

Janoff came up with several ideas, but the image that truly stood out was that of an apple with a bite taken out of it.

Rob Janoff has mentioned that the bite mark on the logo of apple was done to ensure it wouldn't be confused with a cherry.

The logo also symbolises 'biting into all the knowledge users would get out of this computer.'

Over the years, the Apple logo has experienced several changes in theri colour design.