- LATEST
- WEBSTORY
- TRENDING
CRICKET
IPL 2021: Kings XI Punjab are now 'Punjab Kings', reveal new logo and more
The Punjab-based franchise announced their new name, a day before the IPL 2021 auction and will be revealing the new logo publicly, Wednesday evening
Updated : Feb 17, 2021, 09:42 PM IST | Edited by : Anshul Gupta
 "Punjab Kings Preity Zinta")
TRENDING NOW
)
This Pakistani Influencer's private video leaked online, days after Minahil Malik and Insha Rehman's clips
)
Kanguva box office collection day 4: Suriya, Bobby Deol film just manages to cross Rs 50 crore in opening weekend
)
After Imsha Rehman, Minahil Malik, THIS Indonesian celeb's private video leaked online
)
Meet actress who worked as sweeper, did superhit film with Shah Rukh, took up acting after Madhuri Dixit..., earns Rs..
)
'I sort of...': Aishwarya Rai's 'enjoyed every phase and moved on' statement amid divorce rumours with Abhishek Bachchan
)
Shilpa Shetty breaks down, Salman Khan cancels shoot; celebs rush to Lilavati hospital after Baba Siddique shot dead
)
How 'Banana for Scale' meme found its way to Elon Musk's SpaceX starship rocket
)
'Jaya Bachchan, is that you?': Mukesh Khanna loses cool as he asks paps to keep quiet, netizens roast him in return
)
India's highest paid actor charges Rs 300 crore for a film; more than Vijay, Shah Rukh, Prabhas, Rajini, Ranbir, Salman
)
Amid linkup rumours with Abhishek Bachchan, Nimrat Kaur shows off her talent; netizens say 'you should be jailed for...'
)
'Miyan biwi toh...': Nikhil Dwivedi BREAKS silence on Abhishek Bachchan, Aishwarya Rai's behaviour amid divorce rumours
)
Aishwarya Rai's most expensive possessions: Dubai mansion worth Rs.., 5BHK bungalow in Bandra, wedding saree worth Rs..
)
Bigg Boss 18: Vivian Dsena, Rajat Dalal, Shilpa Shirodkar, Eisha Singh, top 5 most popular contestants this week
)
'I am very hurt': Amid Aishwarya Rai, Abhishek Bachchan's divorce rumours, his confession to 'daughter' goes viral
)
India's biggest hit film released in 1988, made heroine a superstar after 10 flop films, is related to SRK, earned Rs..
Kings XI Punjab, henceforth, will be called 'Punjab Kings'. The Punjab-based franchise announced their new name, a day before the IPL 2021 auction and will be revealing the new logo on Wednesday evening. After the announcement, the social media handles of the side had gone blank before the public reveal, later in the day.
The franchise, owned by Preity Zinta, Mohit Burman, Karan Paul and Ness Wadia, began their new journey on Wednesday by dropping 'XI' from their name and interchanging the places of the remaining two words in the original name.
A Punjab Kings release said, "Kickstarting the IPL season, Kings XI Punjab today announces the unveiling of a new brand identity i.e., Punjab Kings and logo which communicates the spirit of Punjab. The new brand name enhances the connection, that the team has built over the years with its fan base around the world and helps it to stand out amongst competition."
"The new brand identity is more contemporary and evolved, extends to accentuate the team’s Punjabi provenance. Through the renewed identity, the spirit of Punjab is coming to light, infusing vigor and vibrancy while maintaining the long legacy through the motif, lion. The brand name and monogram, lion in the team’s logo stand for exuberance. It is symbolic to the dynamic and distinctive edge of the team, through its sharp forms. While the color stands for vibrancy, the roaring lion monogram has been simplified to an iconic rendition which fits into a confined space while giving all the elements a very modern feel."
Satish Menon, CEO, Punjab Kings, talking about the new identity of the brand said, “Punjab Kings is a more evolved brand name, and we understand it was a right time for us to move focus on the core brand itself. The change in brand identity is not about changing our brand ethos but celebrating our one-ness as we stand in unit like a family. The new logo honors the liveliness and vibrancy of the brand and provides modern elements, while we stand out from rest of the teams.”
Meanwhile, the Punjab team's all social media handles had gone blank before the official public reveal, which later took place in the day at 9.30 PM IST.
Nave andaaz hor wakhre josh de naal
— Punjab Kings (@PunjabKingsIPL) February 17, 2021
swagat karo #PunjabKings da #SaddaPunjab pic.twitter.com/IVvmsx56Qb
