Business
Despite the market being dominated by Chinese products, Ekkaa Electronics swiftly carved out its niche
Updated : Aug 07, 2024, 01:06 PM IST
At the peak of a promising career as a Chartered Accountant, something changed for Sagar Gupta. What led this young man from Delhi to turn so dramatically and build a business empire worth Rs 600 crore in just four years?
Sagar Gupta, hailing from Delhi always dreamed of becoming a Chartered Accountant. He pursued his B.Com degree at the prestigious Shri Ram College of Commerce, Delhi University. But as he drew near the end of his studies, a different path beckoned him. Inspired by his father’s 30-year legacy in the semiconductor business, Sagar decided to venture into the world of manufacturing.
In 2018, alongside his father, Sagar founded Ekkaa Electronics in Sonipat, Haryana. With a clear vision and the solid foundation his father’s experience provided, Sagar began producing LED TVs. Despite the market being dominated by Chinese products, Ekkaa Electronics swiftly carved out its niche.
Under Sagar’s leadership, the company’s growth was phenomenal. Leveraging his father's contacts and industry know-how, Sagar managed to secure deals with top brands like Samsung. Today, Ekkaa Electronics manufactures over one lakh TVs each month and supplies them to more than 100 companies.
But Sagar didn’t stop at TVs. He expanded the business into smartwatches, washing machines, and speakers. The company’s headquarters in Sonipat, Haryana, employs over 700 people, with Sagar Gupta at the helm as Director.