Apple reduces prices of iPhones across models, iPhones 13, 14 and 15 will be cheaper by Rs...

Apple has lowered the cost of all of its iPhone models by 3-4%, saving buyers who choose to purchase Pro or Pro Max models anywhere from Rs. 5100 to Rs. 6000. While the iPhone SE will be cheaper by Rs 2300, the Made-in-India iPhone models, which include the 13, 14, and 15, have also witnessed a discount of Rs 3000.

Additionally, this is the first time Apple has lowered the price of its Pro models. After the next generation of Pro models is introduced to the market, the manufacturer typically discontinues the Pro models. The maximum retail price (MRP) of the Pro models has not been lowered to this point since dealers and resellers only use selected discounts to clear the inventory of previous models, according to Economic Times report.

This time, Apple has lowered the price of its Pro models in response to Nirmala Sitharaman's July 23 announcement that the basic customs levy on mobile phones would drop from 20% to 15% in the Union Budget 2024. In accordance with the budget, customs duties on printed circuit board assemblies for mobile phones and mobile phone chargers have been reduced, excluding mobile phones.